Manufacturer of personal care and household products Church & Dwight said the management changes would be effective from 6 July 2004.
Craigie had previously been president and chief executive officer of Spalding Sports Worldwide. He had been recruited to that post by Kohlberg Kravis Roberts in 1998 to spearhead a turnaround of the athletic equipment manufacturer and marketer.
In that post, he led the restructuring and re-positioning of the company, and brought forward a number of new product initiatives for its various brands. The company ultimately was sold in late 2003 through three transactions to maximize shareholder value.
Davies said: "The board of directors is extremely pleased to have Jim Craigie bring his extensive experience and success in consumer marketing and strong leadership talent to Church & Dwight as we continue to grow."
Craigie added: "I am excited to be joining Church & Dwight to work with Bob Davies and the management team as we continue to build on the company's impressive track record."
Davies, who re-joined the company in 1995 as president and chief executive officer, and was elected chairman and chief executive officer in 2001.
CosmeticsDesign.com reported in an article earlier this month that Church & Dwight had completed its acquisition of Armkel.Last month, CosmeticsDesign.com reported that Church & Dwight's first quarter profits were up 40 per cent on last year, a figure boosted by its acquisition of Unilever's North American oral care business.