Fenami, the new range launched by the Chinese-headquartered company, contains a number of new surfactants, each made up of amino acids and natural-origin fatty acids.
Fenchem is hoping to attract natural formulators with its new range and is looking to benefit from the trend within the industry towards replacing petrochemical ingredients with naturally-derived, renewable alternatives.
Mild, gentle cleanser
Sodium Lauroyl Glutamate (SLG-95) is derived from L-glutamic acid and natural fatty acids and the company said it is a gentle cleanser and will leave a soft moisturized feeling on the skin.
Suitable for use in shampoos, facial and body cleansers, Fenchem claims SLG-95 is particularly good for young children and sensitive skin.
DSCG-35 is a 35 per cent aqueous solution of disodium cocoyl glutamate and has been designed to be mixed with other primary surfactants to reduce the irritation of the formulation.
In addition to reducing irritation, the ingredient can also improve moisture retention for the skin and help give hair a soft and silky feel.
The range also includes CGA-95 (Cocoyl Glutamic Acid) and LGA-95 (Lauroyl Glutamic Acid).
Focus on cosmetics
The ingredients have been released by a newly created cosmetics division within Fenchem, as the company looks to focus on the sector.
Traditionally focusing on nutritional supplements and functional food ingredients, recent years have seen the company targeting the cosmetics market.
Primarily the company concentrated on ingredients that could potentially cross over between the two sectors; but increasingly it is launching ingredients solely for cosmetics purposes.
According to Fenchem, the creation of a business segment focusing on cosmetics was a natural next step for business growth.