The Masterclass comprises two interactive workshops that are designed for technical & business professionals in the beauty and personal care industry, concentrating on organic standards and global business opportunities.
The first workshop guides personal care and ingredients companies on the practical implications of natural & organic standards. A critical review will be undertaken of the leading standards for natural & organic cosmetics in North America including those from NPA, NSF and the USDA's NOP, as well as an assessment of leading standards in Europe and other regions.
The second workshop highlights the business opportunities in the global market for natural and organic cosmetics, showcasing the leading regional markets, the major market developments and case studies of companies who are successfully riding the natural wave.
Organic Monitor claim natural & organic is the fastest growing sector of the cosmetics industry, and the master class will take place at the Jacob K. Javits Convention Center in New York City, alongside HBA Global Expo 2010.