Sabará explained how Beraca's innovative approach allows customers to check and audit the company’s activities in the Amazon; he had just returned from one such trip.
There has also been a lot of progress in sourcing natural ingredients particularly in Brazil as the government has become more aware and involved with sourcing operations.
The Brazil-based organization has developed this relationship and introduced a biodiversity program to ensure sustainable development without destroying Brazil's ecosystems.
Beraca will be discussing this theme and others at the in-cosmetics Milan in-focus event, which it is sponsoring in March next year.