“What is really different about this ingredient is that it will thicken and remain very clear at a low pH, while simultaneously maintaining a lower viscosity,” said Tina Dame, North American Technical Service Manager at Lubrizol.
Other key characteristics include good electrolyte tolerance and a rich, distinct sensory performance, all essential attributes for face creams, and particularly anti-aging formulations.
Low dosing and processing benefits
Likewise, it also benefits from low dosing levels, with the company claiming that a dose of between 0.1 – 0.2 wt percent can prove highly effective when formulated in electrolyte-free systems.
The ingredient is also said to bring processing benefits, featuring excellent ease of handling, low dusting and quick dispersion, as well as being post-neutralized to enable further manufacturing flexibility.
Ultrez 30 adds to an expanding range, which also includes Ultrez 10 and 20, and Dame expects that there will further additions to the portfolio in the future.
Blue-printing provides key to future ingredient development
Dame said that the company’s development team has a number of other new ingredients in the pipeline that are likely to be launches during the course of the next year, all developed through project blue-printing.
“We are trying to follow this type of method with all our ingredient development, and it basically entails listening to our customers as opposed to just talking to them and working with the information they share with us,” Dame added.
“This blue-printing method was developed some 18 months ago, and now we are starting to see the first ingredients to be developed off the back of it being launched onto the market.”