Already on the company’s board, Jensel moves to the role from his current position of senior vice president for global and North America marketing for MAC cosmetics.
He will report to Carl Haney, the executive vice president of global research and development, and will lead the company’s innovation in corporate technologies, and external and long-term product development.
Mr. Haney said, “Guillaume’s keen understanding of how innovation drives brand growth, complemented by his strong experience in marketing and branding, makes him ideally suited for this new role.”
The appointment takes effect March 31, 2014.