The companies featured a collection of some 15 rinse-off and leave-on personal care products at this week’s NYSCC Suppliers’ Day event in New York City. “Consumer demand for natural products is continuously growing and they expect products that perform,” says Lisa Gandolfi, director of marketing at INOLEX, in a media release about the new BioPreferred products.
“The market-ready bio-based formulations developed in this collaboration are a significant step forward in delivering consumer-desired products that are certified for bio-based content,” adds Gandolfi.
A joint effort
Using ingredients from all three beauty industry suppliers—DuPont Tate & Lyle, Corbion, and INOLEX—the cosmetic and pharma formulations tech consultancy ACT Solutions developed and packed the prototype products.
Mark Chandler, president at ACT Solutions, describes the intention behind the companies’ joint effort this way: “With innovative formulation design and an excellent availability of bio-based ingredients today, we show that it is possible to build a range of USDA Certified Biobased Products at or near 100 percent ‘natural’ content that rival or surpass the best in terms of aesthetics, stability and performance.”
A growing trend
The collective effort of DuPont Tate & Lyle, Corbion, INOLEX, and ACT Solutions was far from the only indication, at Suppliers Day, that major industry suppliers are innovating to meet the demand for more naturally derived cosmetics and personal care products. Beauty ingredient makers are working to create new options with fewer petrochemical inputs, with more renewable raw materials, and with naturally occurring molecules.
Dow, for instance, showcased its new MaizeCare polymer technology with a kit of hair styling products made with corn. “Consumers’ heightening demand for sustainable products has beauty brands pivoting to offer more nature-focused products that are good for our people and our planet without breaking the bank,” affirms Verna Talcott, beauty care market leader for North America at Dow, in a press release the company circulated in advance of Suppliers’ Day. (Cosmetics Design spoke with Kriste Agbato of Dow about the new kit at the show; watch for our interview to be online soon.)
Covestro also used the show to debut a bio-based polymer, the first ingredient in that company’s new Baycusan Eco line. Learn more about that ingredient here on Cosmetics Design.
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Deanna Utroske, CosmeticsDesign.com Editor, covers beauty business news in the Americas region and publishes the weekly Indie Beauty Profile column, showcasing the inspiring work of entrepreneurs and innovative brands.