New to the show this year was the incorporation of the Cosmopack event, which has been held in New York City as a separate Fall event until this year.
The Cosmopack area took up a large portion of the show floor and served to showcase some of the biggest packaging players in the business, including names like Baralan, Fusion, Yonwoo and HCP.
All about staying connecting
This year's event also highlighted connectivity by incorporating a number of brand new initiatives aimed at bringing business minds together during the three-days of the show.
Among the new additions with this aim included Cosmo Curates, dedicated to connecting the beauty press with CPNA exhibitors, This initiative included ten editors from the beauty press who had a curated tour of the show to meet key exhibitors.
Also new were the Cosmo Trends and Cosmo Trends Corner, the latter being a dedicated area housing key market intelligence players, while Cosmo Trends is an annual trends report put together by BeautyStreams and made available to everyone attending the show.
The other new addition was Cosmo Influencers, which included a group of leading beauty industry influencers that were connected with exhibitors who were launching new and interesting brand innovations during the event.
Check out the photo gallery
To find out more about the highlights from the show you should click on the photo gallery above, which highlights some of the interesting brands, trends and packaging players that were at the show.
The gallery features what was happening at the booths of companies such as Fusion Packaging, FMK Labs, Marin Bees, Miracle 9, Amika and Obliphica.
On top of that, Cosmetics Design also looks at some of the highlights from specific areas of the show, including Discover Beauty, Discover Green, Tones of Beauty and Discover Pack.
And we also touch on some of the highlights from the Cosmotalks, including panel discussions on how to get the most out of social media and the CBD trend.
If you have ever wondered how popular dry shampoo and conditioner products are, the line for Amika's range of products would testify that it is enormous. Throughout the three day event the line of people waiting for samples snaked around the aisles, non-stop.
This year the organizers rolled out the Cosmoprof Factory concept, which has already taken the Bologna and Asia events by storm. To the fascination of many visitors, the line produced a range of color cosmetics products, which was available for visitors to sample. Cosmoprof NA exhibitors who were involved with the production process included Toly, Pennellifaro, Ancorotti and Centdegres.
The three-day Cosmotalks program featured many of the key topic facing beauty industry professionals right now. Pictured is a presentation titled Leveraging Facebook & Instagram To Grow Your Brand, which included Alison Hersh Pace, industry manager of Facebook and Jenna Romero, director of social media for Winky Lux. The programme also included a presentation CBD & Beauty: The Next Five Years, which was sold out and packed out!
The ever popular Discover Beauty area platformed 41 brands from all over the world, including names such as Zilch Clear Skin, Soo'Ae Sara Happ, Lapalette, Hemp Beauty, My Skin Raincry, Australian Glow and Biobelle. This area promotes innovative brands with a smaller range of products, but plenty of innovation.
Dedicated to brands and companies promoting sustainable and eco-friendly products, this area has become a focal point for new trends and innovation in recent years. This year exhibitors included BondiChic, Druide Labs, Biovaj, Ayr Skin Care, Sahara Rose, Laguna Herbals and Honey Belle, to name just some of the more than 35 companies that were involved in the area this year.
The Discover Pack area platformed companies focused in contract manufacturing, private label, packaging and innovating solutions for packaging. It included names such as Swiss American CDMO, Sanwa Wings, Earth Lab Cosmetics, Essential Wholesale & Labs and Fiabila.
FMK Labs is a private label cosmetic anufacturer of color cosmetics, skin, hair and personal are products. It provides custom & stock formulas and full turn key and at this year's event it was heavily promoting one of the biggest trends, CBD oil.
Earlier this year Fusion Packaging made the leap into full service contract manufacturing, with the creation of its Beauty Labs division. This year the company was promoting its new capabilities in color cosmetics with some eye-catching concepts, which includes lipsticks, eye powders, foundation and highlighters
Marin Bee founder Debra Tomaszewski, right, was promoting the latest offerings from her brand line in the Discover Green section. The products are all formulated using locally sourced wildflower honey from Northern California. The line now includes a Honey Butter, Polish, Shave, Detox Masque and Lip products.
Exhibiting in the Tones of Beauty area, Miracle 9 is a range of skin care products based on shea butter that includes a Sugar Scrub, Body Lotion, Body Cream and a Shea Butter formulated with lavender essential oil. The range targets dry and problem skins, providing soothing and inflammatory properties.
This brand not only turned heads for its striking packaging design, but also the eye-catching display on its booth. The Texas-based professional hair care brands puts superfruit Seaberry at the center of all its formulations, providing anti-aging and hydration properties.
Tones of Beauty has evolved from a platform for just a handful of brands to become a major element at Cosmoprof NA. This year the area showcased 14 brand, including names like Mielle Organics, Morganna's Alchemy, Sunny Isle Jamaican Black Castor Oil and Breakups to Makeup.
