This year’s ADF&PCD event will span 2 days, taking place Tuesday, September 17 and Wednesday, September 18 at the Altman Building & Metropolitan Pavilion. Over 125 exhibitors are signed up to showcase their newest and most-sought-after beauty packaging solutions. And, there will be plenty of opportunity to learn from top experts during the show’s Future Beauty Packaging Live education conference.
A chance to learn from top industry insiders
Indie Beauty, Greener Alternatives to Plastic, and the Future of Fragrance Packaging are among the topics being covered at this year’s installment of Future Beauty Packaging Live.
At 12:00 noon on Tuesday, September 17, Jillian Wright, co-founder of the Indie Beauty Media Group will moderate a panel called Less and More: Meeting Indie Beauty Brands’ Packaging Needs. Experts on the panel include regulatory expert Qareena Ahsan; Sabrina Black, president and creative director of the design firm SMB Style; Jaimee Given, marketing manager at Aptar Beauty + Home; and Enoch Palmer, founding partner of integrated branding agency Case.
A panel at 3:00pm that day called Plastics in Turmoil will include insight from Sneha Patel, ecommerce packaging innovation lead at Coty; Corinne Fugier-Garrel, director of packaging concept development at L’Occitane en Provence; and Melissa Hago, creative vice president of beauty at Fashion Snoops; and others.
While a panel talk at 12:00 noon on Wednesday will be all about The Future of Perfume Packaging. Creezy Courtoy, founder and chair of The International Perfume Foundation will speak first on the state of packaging. And then experts Rodney Hughes, founder and CEO of Therapeutate Parfums; Laurie Stern, founder and CEO of Velvet & Sweet Peas’s Purrfumey; and Oliva Larson, owner and perfumer at La Fleur by Livvy will join the discussion.
New and on-trend packaging design
A couple of trends to look for on the show floor this year include eco-friendly packaging options and ecommerce-ready innovations.
SR Packaging North America will be at ADF&PCD showing its PCR Airless Bottle. The company specializes in injection, extrusion, and blow molded packaging. And describes it PCR Airless Bottle as “the world’s first airless pack available made of post-consumer recycled resin,” according to a media release from the show.
Aptar will be on hand as well, showcases their latest innovations in ecommerce-ready beauty packaging. The digital revolution has meant that beauty makers need to be mindful of how their products and packages look on social media but also how well they ship as single items and in boxes with assorted FMCGs. In hopes of meeting this need for beauty makers, Aptar’s Beauty and Home division will be showcasing its Purity E-Latch tube top solution as well as its Disc Top Go design at next week’s show.
The ADF&PCD packaging innovation trade show is free to attend. Learn more and find a link to resister here.
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Deanna Utroske, CosmeticsDesign.com Editor, covers beauty business news in the Americas region and publishes the weekly Indie Beauty Profile column, showcasing the inspiring work of entrepreneurs and innovative brands.
