Trend Spotting: in-cosmetics North America 2019

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the Reallagen Collagen Ball from Jiangsu JLand Biotech

At last week’s beauty and personal care ingredient trade show in New York City, a handful of ingredient innovations stood out. Here are a couple of the top trends Cosmetics Design saw at this year’s in-cosmetics North America event.

Just as this year’s in-cosmetics North America show opened, an announcement went out that the 2020 show will be held in New Jersey at the Meadowlands Exposition Center on October 21st and 22nd. The venue change is said to be in response to exhibitor and visitor feedback.

“We are excited to be moving to New Jersey,” states a media release from the show organizers. “We believe it will make the event even more accessible and convenient for busy cosmetics professionals who wish to benefit from the sourcing and educational opportunities delivered by in-cosmetics North America.”

So here are 2 of the top trends Cosmetics Design saw at the final New York City edition of in-cosmetics North America:

1. Solid State Beauty

Waterless cosmetics, personal care, and fragrances are really gaining momentum now. And at last week’s in-cosmetics North America trade show in New York City a few solid-state beauty concepts caught the attention of Cosmetics Design.

Most fascinating is the Reallagen Collagen Ball technology from a biotech company out of China called Jiangsu JLand Biotech.

The technology was first developed at Nanjing University of Science and Technology and later spun out for commercialization. Jiangsu JLand Biotech owns the patents necessary to create the collagen ball, which is comprised of a non-animal variety of recombinnant human collagen and formed during a very slow freezing process.

Jiangsu JLand Biotech is selling the collagen balls in single jars or in bulk (200 per jar) for repackaging by the brand. To use this facial skin care product, consumers simply add bottled water or toner to the small container housing a single ball, shake, and apply. And the team at Jiangsu JLand Biotech tells Cosmetics Design that the company will work with brands to incorporate other beneficial ingredients and effectively custom formulate collagen balls to a brand’s specifications.

Other solid-state beauty on display at last week’s in-cosmetics show include solid hair care from Brazilian ingredient company Beraca. Beraca was showing solid leave-in hair conditioning products with benefits including, definition and frizz control (made with pequi oil), hair protection (formulated with buriti oil), and a damaged hair treatment (with patauá oil).

2. Marine Ingredients for Skin Care and Beyond

Marine-derived ingredients, be they from fish sources, plant sources, algae, or ocean water itself, account for just a fraction of available personal care and beauty ingredients on the market. But in the coming months—and years—the beauty and wellness industries will see an ever-larger selection of inputs sourced from the ocean environment.

At in-cosmetics North America, Natura-Tec (a green ingredient supplier based in France) was showing Marine Ocean Mist. The ingredient (INCI name: Caprylic/Capric Triglyceride and Nannochloropsis Extract and Phytocholesterol) “proves its effectiveness to fight against the biochemical and physical disorder observed in atopic skin restoring the essential protective barrier,” explains materials shared with Cosmetics Design.

Other marine ingredients featured at the trade show include a Siberian Sturgeon Gel featured by Gynong Co.; LipoTrue was showing Seadermium, a skin plumping and strengthening ingredient from the Reunion Island in the Indian Ocean; and Creanatural, a company that specializes in marine ingredients was showing a collection “based on caviar extracts and melanin from squid’s ink,” according to materials available to show visitors.

Discover more ingredient trends seen on the show floor of this year’s in-cosmetics North America event here on CosmeticsDesign.com  

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Deanna Utroske, CosmeticsDesign.com Editor, covers beauty business news in the Americas region and publishes the weekly Indie Beauty Profile column, showcasing the inspiring work of entrepreneurs and innovative brands.