5 articles on the Black beauty segment and Black owned beauty companies

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According to Essence Magazine, Black consumers were projected to $1.5 billion on personal care products as of 2021. © Getty Images - CoffeeAndMilk (Getty Images)

Black consumers make up a sizable portion of the cosmetics market in the US and around the world, and the industry has recently turned to start meeting the demand with multinational product development, new Black-owned companies and more research and scientific consideration. Here, readers can visit five recent article on activity in the Black beauty segment in the US.

Sunday II Sunday on athleisure haircare, equity and inclusion in 2022
Sunday II Sunday on athleisure haircare, equity and inclusion in 2022 (Peathegee Inc/Getty Images)

Sunday II Sunday is a Black-owned athleisure haircare brand which has capitalized on the needs of a consumer with a specific lifestyle to find a whitespace. Christina Williams, associate brand manager spoke with CosmeticsDesign about what their model means in 2022.

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What to know about four common Black hairstyles, benefits and risk to consumers: Study
What to know about four common Black hairstyles, benefits and risk to consumers: Study (FG Trade/Getty Images)

The beauty industry has recently turned more attention to Black consumers and knowing the ins, outs and risks of the hairstyles used by them can guide R&D, product development and brand innovation.

Because Black people are underrepresented in the dermatology field, a research team out of the United States, Asbeck et al, compiled knowledge research and literature review on the health, social and personal impacts of several common styling techniques, so as to better serve the demographic.

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Eye2Eye wants to bring ownership, equity through wholesale of African cosmetic ingredients
Eye2Eye wants to bring ownership, equity through wholesale of African cosmetic ingredients (Marta Conti/Getty Images/iStockphoto)

Supply chains are long and all too often include exploration of individuals near the bottom of it. CosmeticsDesign spoke with Chelsea Heyward, director of marketing at wholesaler Eye2Eye, about how the company is aiming to bring more ownership and equity to people of color in the cosmetics supply chain.

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Beauty insiders partner to launch Black Women Making Millions Academy
Beauty insiders partner to launch Black Women Making Millions Academy

Mahisha Dellinger, CEO of Curls, and Beauty by Imagination have teamed up to host business workshops for 25,000 Black women business owners and aspiring entrepreneurs over the next 11 months.

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Clinical testing techniques haven’t kept up with skin color inclusion, says expert
Clinical testing techniques haven’t kept up with skin color inclusion, says expert (PeopleImages/Getty Images)

Skin care brands are increasingly interested in including all skin colors in their clinical testing, but testing methods don’t yet account for differences in aging symptoms.

While skin care issues for those in their 20s and 30s are very similar across skin tones, largely acne and hydration, Ameann DeJohn, CEO and founder of Media Lab Science, said symptoms of aging vary greatly across skin tones, which presents a problem in clinical testing.

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