This week is LUXE PACK NYC, which means it's a perfect time to catch up on packaging trends and developments in the cosmetics industry.
Packaging is what turns a formula into a product, and it's what's left over the product is gone. That means cosmetic packaging is under the microscope as brands and suppliers try to become more sustainable.
CosmeticsDesign has investigated sustainability accreditation, packaging types and brand innovation. While packaging suppliers meet for an industry trade show, catch up on what's happening in the world of cosmetic packaging.
Korean beauty and Japanese beauty have found their place in the US market, and the Thai beauty industry wants to follow in their footsteps.
CosmeticsDesign spoke with Kwanapa Phivnil, director of the Thai Trade Center, about what Thai beauty has to offer the US beauty market and what entering the market looks like.
This Q&A was conducted via email.
What is the value to the US Market of the inclusion of Thai beauty?
The US is a diversified but highly potential market with many subsegments. There is demand for natural and vegan cosmetics, beauty and personal care products for young people and millennials which is still untapped by current product offerings in the market. These consumers are looking for alternative natural options that are good for their total health while environmentally friendly.
CosmeticsDesign attended Luxe Pack NYC to check out the cosmetic packaging trends this year.
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Sunscreens are a formulation challenge, especially when it comes to meeting organic and natural consumer demands.
A research team out of Italy and the US, Tortini et al, recently published a narrative review of natural and organic sunscreen formulations in the Cosmetics journal. The paper's goal was to congregate information on natural and organic formulation.
Tortini et al said consumers, particularly those born after 2000, are both interested in sun protection products and the environmental impacts of products.
“The formulation of effective and pleasant sunscreen, having a natural, organic, sustainable connotation, is getting a more and more complex approach for the paucity of suitable ingredients,” Tortini et al said.
As brands have been positioning themselves more inclusively, ingredient suppliers have turned to their own employees to catch up scientifically.
Inclusive beauty has been a hot topic in the beauty world in recent years, but to meet those demands ingredient suppliers have had to take a step back in the labs to assess consumer needs and demands.
Experts have said research has seriously lagged in textured hair care, as well as skincare and sun care for those with dark skin tones, among other beauty categories. As suppliers like Dow and BASF aimed to launch more inclusive beauty ingredients, they often looked internally both for insights on consumer needs and for testing.
