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L'Oréal has launched two new technologies for mass-market consumers and stylists, developed to circumvent hair coloring problems “only technology could solve.”
The company announced the Colorsonic and Coloright technologies on Monday, ahead of CES 2022. Both products, Colorsonic for consumers and Coloright for hairstylists, address ease-of-use with color application.
Head of the L'Oréal Global Technology Incubator Guive Balooch said they’re particularly excited about making these innovations in the hair coloring space, which the company launched more than a century ago.
“What we've seen in the past 100 years is lots of innovation in the types of formulas and colors to get to the right chemistry,” Balooch told cosmetics design. “But the way of actually applying it on the hair, both at home and in the salon, hasn't really changed at all.”
Q&A
As economies around the world are struggling, a finance expert believes cosmetics companies will have a harder time securing funds.
CosmeticsDesign spoke with Jennifer Palmer, CEO of eCapital Assets Based Lending about what cosmetics and personal care financing may look like going into a tumultuous economic climate.
The interview originally focused on the natural personal care market but branched out to the industry more broadly.
To start out, can you give me a rundown on what the cosmetics personal care financing market looks like in 2022?
We certainly should talk about the trends that are affecting the market first. This industry is obviously not immune to all of the challenges that so many companies are facing. The industry is facing inflation, higher cost to produce and ship goods, labor shortages, supply chain issues and the ongoing pandemic, which all effects the world of financing.
Cosmoprof features hundreds of finish products vying for the attention of buyers, but the show also reveals some trends in consumer products.
Regulatory frameworks in the world's biggest cosmetics markets might be similar, but differences can make international trade tricky.
A team out of Portugal, Ferreira et al., recently published an article in Cosmetics reviewing today’s international regulatory framework for cosmetics products, including laws and regulations in the US, EU, Canada, Brazil, China and Japan.
While some of the frameworks are similar between markets, some notable differences and disconnects exist.
“Rather than asking if global harmonization is possible, the question might be ‘Is it necessary?’” Ferreira et al. said. “The legislative measures of the six regions considered in this work are in fact different, affecting international trade, among other issues.”
Q&A
Clean beauty is ubiquitous in todays market, but Orveon's CEO says being a clean brand isn't going far enough to improve the industry.
CosmeticsDesign spoke with Orveon CEO Pascal Houdayer about what pure beauty is, how the company is implementing it and what's next for the beauty industry.
What, in your words, is pure beauty and what differentiates it from clean beauty?
As a company that represents “the future of the face,” we are committed to evolving beauty standards and we believe pure beauty is the next step in this process. Pure beauty products are defined by the quality and benefits of the ingredients in the product whereas clean beauty is defined by the removal or lack of harmful ingredients.
