June Launch Pad: Innovative beauty
L’Oreal Paris launches first-of-its-kind hair coloring device Colorsonic
L'Oréal Paris has launched Colorsonic, a new hair color device designed to streamline the home hair coloring process. The device incorporates advanced technology to deliver precise and consistent results, aiming to make hair coloring more accessible and convenient for users.
Colorsonic is intended to simplify the application of hair color. With its launch, L'Oréal Paris seeks to redefine convenience in hair care, offering a reliable solution that enhances the overall hair coloring process.
Colorsonic is available for a suggested retail price of $124.99 for the device and $29.99 for the color cartridges on the company's website.
Nature Spell releases Oily Scalp Peptide Serum and Dry Scalp Biotic Serum to US market
UK-based brand Nature's Spell has expanded its reach to the US with the launch of two new hair care product formulations. Nature Spell's Scalp Formula Calm & Clear Scalp Soothing Serum is a hydrating solution enriched with hyaluronic acid and plant collagen, designed to alleviate dry scalp conditions effectively.
Nature Spell's Scalp Formula Balance & Shine Scalp Serum is formulated with ginseng and witch hazel to address oily scalp concerns by balancing oil production and promoting a healthy shine.
Both products retail for $12.00 and are available for purchase on the company's website.
Rodan + Fields announces latest product: Plumping Lip Oil SPF 28
Rodan + Fields has launched the Plumping Lip Oil SPF 28, a new addition to their skin care lineup. This product is designed to provide hydration and protection with its SPF 28 formula, aiming to enhance lip volume and smoothness while safeguarding against UV damage.
Infused with nourishing ingredients, the Plumping Lip Oil promises to moisturize and condition lips, offering a dual benefit of skin care and sun protection. With this launch, Rodan + Fields aims to cater to consumers seeking both aesthetic enhancement and comprehensive lip care in one product.
Plumping Lip Oil SPF 28 is now available through Rodan + Fields Independent Consultants or online for $40.00.
Indie women's health brand O Positiv releases brand's first cosmetic product
Women's wellness brand O Positiv has launched URO Intimate Deodorant, featuring a gentle formulation crafted with natural ingredients like aloe vera and chamomile. This intimate deodorant is designed to provide long-lasting freshness and odor protection for sensitive areas, ensuring comfort and confidence throughout the day.
The product underscores O Positiv's dedication to enhancing women's intimate hygiene with a blend of soothing botanicals and effective odor-fighting agents.
O Positiv URO Intimate Deodorant retails for $19.99 one time and $15.99 for a subscription on the company's website.
Maine-based indie beauty brand Eight Saints releases Smooth Sailing Retinol Face Serum
Natural beauty care brand Eight Saints introduced its Smooth Sailing Retinol Facial Serum earlier this month. This new serum features potent ingredients like retinol, known for accelerating cell turnover and stimulating collagen production, alongside hyaluronic acid, which deeply hydrates and plumps the skin.
The formulation also includes green tea extract, renowned for its anti-inflammatory properties that reduce skin irritation and redness. Emphasizing their commitment to organic ingredients and avoiding synthetics, Eight Saints continues to prioritize natural skin care solutions designed to enhance skin health and combat signs of aging effectively.
Eight Saints Smooth Sailing Retinol Facial Serum retails for $48.00 and can be purchased on the company's website.
Indie anti-aging skin care brand Amruth launches Anti-Aging Facial Cream on Amazon
Amruth's new Anti-Aging Facial Cream is designed to harness the power of resveratrol through its proprietary BioDendrimer technology. This innovative formulation aims to stabilize and enhance the potency of resveratrol, known for its anti-inflammatory, antioxidant, antimicrobial, and collagen-stimulating properties.
The company's press release reported that clinical trials have shown significant improvements in skin hydration, smoothness, and softness within 56 days.
Amruth Anti-Aging Facial Cream is available on Amazon and retails for $67.99.
