Harnessing the power of upcycling: ROELMI HPC’s approach to sustainable beauty

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"By repurposing materials that would otherwise go unused, ROELMI HPC aligns with the principles of the circular economy, turning by-products into high-value ingredients that support sustainability in the cosmetics industry," said Elisa Altieri, Ph.D., Market Manager for Personal Care at ROELMI HPC. © fcafotofigital Getty Images (Getty Images)

ROELMI HPC's launch of the EMotion Line, a series of upcycled olive by-product ingredients, highlights its contribution to sustainability and performance in the cosmetics and personal care industry as part of a broader shift toward circular economy practices.

In response to growing consumer demand for sustainable, high-performance ingredients, ROELMI HPC has introduced its EMotion Line, an innovative series of cosmetic ingredients derived from upcycled olive by-products. This development illustrates broader industry trends in cosmetics and personal care, where sustainability and efficacy are no longer mutually exclusive but complementary.

Circular economy and ingredient innovation

The EMotion Line incorporates ingredients such as EMotion Glow and EMotion SKin, which are formulated through upcycling by-products from olive oil production. According to Elisa Altieri, Ph.D., Market Manager for Personal Care at ROELMI HPC, the initiative was driven by a desire to reduce waste in the production process. “Upcycling these by-products not only aligns with ROELMI HPC’s commitment to sustainability but also enhances the functional properties of the ingredients, offering superior benefits such as enriched antioxidant content and increased efficacy in skin hydration and protection,” she explained.

This move reflects the growing emphasis on the circular economy within the cosmetics sector. By repurposing materials that would otherwise be discarded, companies are able to improve resource efficiency while reducing their environmental impact. Altieri further noted that the EMotion Line is produced using low-impact synthesis techniques designed to preserve the beneficial components of olive oil, a process that minimizes waste and supports sustainability objectives.

Addressing industry demand for clean beauty

The rise of clean beauty—products that prioritize minimal environmental impact and the exclusion of potentially harmful chemicals—has placed new pressures on manufacturers. Upcycled ingredients, like those in the EMotion Line, address this demand by offering a sustainable option for formulators looking to meet consumer expectations for eco-friendly products. “Consumers are becoming more educated about the environmental impact of their purchases and are seeking products that offer both efficacy and ethical sourcing,” Altieri said.

For manufacturers, incorporating upcycled materials offers a way to meet regulatory pressures for greener practices while addressing consumer demand for transparency in product sourcing. Ingredients like EMotion Glow, designed for mature skin types, demonstrate how natural by-products can be repurposed without sacrificing quality or effectiveness. Altieri emphasized that the ingredient’s biomimetic properties allow it to replicate the skin’s natural composition, aiding hydration and absorption.

Ingredient performance and formulation versatility

In addition to their environmental benefits, ingredients in the EMotion Line are noted for their versatility in product formulation. EMotion Glow, for example, has been highlighted for its non-greasy finish and effectiveness in anti-aging creams, moisturizers, and even color cosmetics. This aligns with broader trends in the cosmetics industry, where multifunctional ingredients that deliver both skin care benefits and performance in makeup formulations are in high demand.

Altieri also noted that EMotion SKin, another key ingredient in the line, offers enhanced formulation stability and hydration. The synergy between di- and tri-glycerides in olive oil, preserved through advanced processing techniques, supports these properties, making it a suitable choice for products designed to address dry and sensitive skin.

Broader implications for manufacturers

The launch of ROELMI HPC’s EMotion Line comes at a time when the cosmetics industry is facing increasing scrutiny over sustainability practices. Companies are under pressure to adopt cleaner, more resource-efficient manufacturing methods, with consumers seeking transparency in product sourcing and a lower environmental footprint.

For manufacturers and suppliers in the cosmetics sector, incorporating upcycled ingredients like EMotion Glow and EMotion SKin into product formulations represents an opportunity to stay ahead of regulatory trends and meet evolving consumer preferences. The ability to repurpose natural by-products, while maintaining high performance standards, could offer a competitive edge in an increasingly eco-conscious market.

ROELMI HPC’s approach reflects a wider industry movement towards sustainability, driven by both consumer demand and the need to align with circular economy principles. As Altieri concluded, “The development of the EMotion Line is an example of how upcycled ingredients can deliver both performance and environmental benefits.” This suggests that the use of upcycled materials could become more prevalent as the industry seeks to address its environmental impact.