Promotional Features
Heat Protection Hair Care Powered By Mushrooms
Harsh chemical procedures and styling products can further damage heat-treated hair. Heat damage is a substantial concern for haircare consumers as is the source of their styling products. For these reasons, consumers are demanding bio-based products with a high naturality index to protect and repair their tresses.
SymHair® Thermo is a natural ingredient based on a mushroom used in Traditional Chinese Medicine (TCM). This unique ingredient is rich in polysaccharides, hyaluronic acid, and saccharides. The hydrophilic composition of SymHair® Thermo creates a film on the surface of the hair fiber that helps to protect the fibers against damage. The results are comparable to traditional synthetic silicones that are used as smoothing treatments for damaged hair.
The use of SymHair® Thermo in formulations makes styling frizzy hair a breeze while requiring less heat exposure from hair dryers and hot styling tools to successfully smooth and control the unruly locks. Additionally, SymHair® Thermo delivers a long-lasting anti-frizz effect even in high humidity environments.
Evaluation of thermic protection was performed by DSC protein loss efficacy studies. The styling assessment was performed in accordance with the Rumba system.
• Natural ingredient based on TCM mushroom for thermal protection.
• Protects the hair fiber against damage caused by heat.
• Long-lasting smooth-styling effect in high humidity environments.
Consumer Benefits
Consumers desire to have beautiful and healthy hair, but chemical procedures and daily grooming can cause damage to the hair fibers. Hair dryers, flat irons and curling irons can reach temperatures in excess of 240oC and damage keratin fibers. Consumers are searching for more natural alternatives to protect and repair the hair against chemical and thermal damages.
The unique synergistic combination of Polyporus Umbellatus, a mushroom used in TCM, hyaluronic acid and saccharides offers the perfect solution for consumers seeking both natural ingredients and heat protection.
In addition to healthy hair, consumers also desire products and styling agents that decrease the need for additional heat when styling with hot tools. SymHair® Thermo promotes effortless styling and long-lasting humidity-proof hair while lessening the time hair is exposed to thermal styling tools, thus preventing further hair damage.
- Renewable source
- High naturalness index
- Biodegradable
- Vegan
- Cruelty-free
- Gluten-free
- Easy to use
