It may be difficult to envision a post-pandemic consumer market, but beauty care is poised to experience a surge of growth and innovation not seen in some time. The story is unfolding much like it began, with inventory levels normalizing and our social activities resuming. We’re discovering new ingredients and novel processes for extracting them, expanding the range of textures we can formulate and the diversity of individuals we formulate for. Moreover, we’re making significant strides in delivering active ingredients more effectively.
