Archives for November 3, 2005

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Make-up really does work, scientists claim

By  Simon Pitman

A team of UK physcologists says that it can prove some women need make-up to appear more attractive, a strong marketing tool for cosmetics companies trying to increase sales in this ever-competitive sector.

Chocolate-scented packaging concept hits the market

By  Simon Pitman

A new concept in scented packaging has been jointly developed by European, American and Asian companies to give cosmetic and personal care a new kind of sensory packaging and another tool to promote their products.