Why no one is fooled by greenwashing
Trickery and lies are not uncommon in marketing but when selling sustainability bending and twisting the truth has become standard practice.
Archives for April 19, 2009
Stila Cosmetics acquired by investment firm Patriach
Premium make-up brand Stila Cosmetics has been bought out by New York-based private equity company Patriach Partners, following weeks of speculation.
Cost cutting sees P&G upgraded by analyst
Procter & Gamble looks well placed to ride the economic storm as a leading financial analyst upgrades the company’s rating on the back of cost cutting measures.