News & Analysis on Cosmetics Innovation
Having cemented its position in the beauty box market, discovery retail firm Birchbox is not resting on its laurels, as it unveils its new global brand identity and website, in a bid to improve and strengthen customer experience and create a lifestyle brand.
Continuing its on-going research into skin care science and anti-ageing, Nivea product maker Beiersdorf has teamed up with the scientific network project AgeNet to study the effects of environmental factors responsible for skin ageing.
Retailer and beauty brand provider Sally Beauty has acquired a share in the business of professional beauty retailer Essential Salon Products.
According to market researcher Canadean, the fragrance segment in Brazil will grow by a (CAGR) of 11.7 percent by 2017 due to the country’s growing affluence which will place it with the largest share among all Brazilian health and beauty industries.