Archives for October 21, 2013

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J&J launches program after only 20% of Americans found to recycle

By Michelle Yeomans

The global personal care brand has launched a ‘care to recycle’ campaign in a bid to remind US consumers to recycle more toiletries after 7 out of 10 Americans admitted that they only recycle bathroom items every 1 in 5 instances.

Are we approaching sustainability in the wrong way?

By Andrew MCDOUGALL

Call it a buzzword, call it a trend, call it a responsibility. Sustainability has long been at the forefront of consumer goods markets; but now a number of cosmetics industry professionals are questioning whether it is being approached from the right angle.