L’Oréal brands further display their digital ‘Genius’
The L’Oréal Group has been highlighted as one of the best digital marketers in the business after three of its signature brands were labelled ‘Genius’ in a recent report.
News & Analysis on Cosmetics Innovation
The L’Oréal Group has been highlighted as one of the best digital marketers in the business after three of its signature brands were labelled ‘Genius’ in a recent report.
The nature of social media means that information travels faster and whilst this is a great tool for brands to interact with consumers, it is also a great driver for change when you look at the new cosmetics regulation that has come into force.