Archives for May 27, 2014

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Search over: Google hires L’Oréal marketing guru

By Andrew MCDOUGALL

Search engine giant Google has turned to the marketing success of beauty behemoth L’Oréal in its search for the top marketing talent, announcing the arrival of Marc Speichert.

US cosmetics chemicals market tipped to take-off

By Andrew MCDOUGALL

The growing demand for active ingredients focused on multifunctional and men’s grooming products, along with old favorites such as anti-aging, is tipped to boost the cosmetics chemicals market in the United States.

Brand brings ‘beauty pub’ Benefit to women for World Cup

By Andrew MCDOUGALL

The FIFA World Cup in Brazil this summer is getting people all around the world excited, and cosmetics brand Benefit is looking to score a few goals of its own by setting up a pop-up ‘beauty pub’ dedicated to the beautiful game.