The power of stories in beauty branding: Dove wins national award
Dove’s ‘Real Beauty Sketches’ marketing campaign has scooped the top prize at the Effie Awards, a national competition honoring efforts in branding and consumer-engagement.
Archives for June 8, 2014
Illinois jumps on microbead ban wagon
Following in the footsteps of New York and California, Illinois is the latest US state to ban tiny plastic particles in personal care goods.