News & Analysis on Cosmetics Innovation
Perfume is forever giftable; yet standby products like celebrity fragrance and eau de parfum aren’t necessarily the best sellers they once were. This year, specialty fragrance is putting a bow on it!
In this festive period, Cosmetics Design looks at areas of the cosmetics industry that have prospered this season, and indeed throughout the year.
This Holiday season we noted the return of the beauty Advent calendar. The version for grown-ups has created new opportunities for cosmetic brands of late, particularly in 2014 with the rise of the festive ‘self-gifting’ trend.
As the Holiday season is upon us and we wave goodbye to another year (where did the time go?!) it is time to reflect on what happened in the industry and pick out the success stories and the underperformers.