L’Oréal launches global, online contest for make-up artists
The marketing initiative is bound to energize loyal customers, inspire a flurry of social media, and allow L’Oréal to learn even more about how its products are used.
Archives for January 21, 2015
Unilever sales hit by slump in China market
Unilever says that its performance in emerging markets, and specifically China, led to a decline in revenues for the current quarter, although profits were up for the Anglo-Dutch consumer giant.
Global market for fragrance ingredients set for strong growth from naturals trend
The global market for fragrance ingredients is set for strong annual growth rates, with growth mainly driven by demand for natural-based fragrances.
Bell predicts that 2015 fragrance will focus on both familiarity and intrigue
Bell Flavors & Fragrances has unveiled its annual fragrance trends analysis and is making the bold predictions that fragrances evoking a sense of familiarity or intrigue will be the winners in the year ahead.