Archives for May 11, 2015

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part 2 of 4

Age Before Beauty: Curiosity

By Deanna Utroske

Successful cosmetic companies of the future will drive sales by facilitating DIY beauty solutions and innovating at the extreme ends of scientific possibility—in short, by quenching consumer curiosity.

Mintel expert discusses how beauty routines are moving to new extremes

By Simon Pitman

The latest Mintel beauty research was showcased by Vivienne Rudd at the recent in-cosmetics Barcelona event. Rudd gave a presentation that highlighted global beauty rituals and how the growing trending for extremes in beauty habits is hoping to create a...