News & Analysis on Cosmetics Innovation
The social network has been sharing data recently that suggests beauty and hair care brands do particularly well with consumers on its platform, and new numbers show video content there has boosted purchase intent for L’Oréal shoppers.
Lush’s Sprouting massage bars. The story has taken the internet by storm during the past week, as more and more consumers report that beans in the bars sprouted in showers and sinkholes.
Premium skin care brand Clarins has spoken of its focus on skin whitening in its strategy to target Asian consumers.
Special Newsletter: Color Cosmetics
Mineral makeup remains popular in the color cosmetics category, while clean beauty alternatives and organic infusions are nudging in on the beauty market. Here, Suzanne Roberta of Adesse New York tells Cosmetics Design how nail care is keeping up.
The company has just hired a new business development director for the North American region, with expertise squarely in the beauty industry.
A lip balm based on sheep oil sourced in Australia is making its debut in the US, which the manufacturers claim is the first of its kind to hit the US market.