Brazil’s Truss cosmetics to further expand internationally
Exports account for nearly 20% of the hair care company’s business. And now Truss, like similar beauty brands in the region, is looking to reach more markets in the Middle East.
News & Analysis on Cosmetics Innovation
Exports account for nearly 20% of the hair care company’s business. And now Truss, like similar beauty brands in the region, is looking to reach more markets in the Middle East.
This year marked the second annual IBE event in New York City. And the show, catering to the trade, retail buyers, press, and consumers, firmly established itself as the newest go-to event for trend spotting, business deals, and much more!