Archives for June 12, 2017

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Shiseido’s new brand WASO launches in US next month

By Deanna Utroske

The skin care product line, tailored to meet the needs and expectations of millennials, somehow manages to encompass nearly every trend associated with this unique generation of beauty consumers.

The strategy behind Natura’s offer to acquire The Body Shop

By Deanna Utroske

The Brazilian personal care and cosmetics manufacturer has been keeping its investors up to date on the reasoning and planning behind the company’s proposal to buy The Body Shop from L’Oréal.  For Natura, the brand aligns well with its existing portfolio...

New cosmetics expected to come out of recent CUNY research on melanin

By Deanna Utroske

Last week in the journal Science, researchers from the City University of New York published a paper that outlines their work developing material that not only imitates melanin but that also enables scientists to pick and choose the properties expressed.