Archives for August 22, 2017

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in-cosmetics Latin America to be highly experiential and educational

By Deanna Utroske

Next month in São Paulo, Brazil, the international cosmetics and personal care ingredient trade show opens its doors again, this time with a dedicated Protection Showcase, more interactive features, and programming to inform R&D pros and marketers alike.

Trend Spotting: The reinvention of at-home hair color

By Deanna Utroske

In an effort to meet the expectations of the modern consumer, at-home hair dye products, formulas, and business strategies are getting an update thanks to long-standing beauty companies like L’Oréal and Coty, contract manufacturers like Mana Products,...

Perfect Corp and QVC collaborate on immersive shopping app

By Deanna Utroske

The beauty tech brand and the broadcast TV shopping network teamed up on an AR beauty purchase platform that lets consumers first virtually try on product that they see being demonstrated and then buy that product from QVC within the same app.