Convenience store 7-Eleven launches own color cosmetics brand
With an emphasis on convenience, the new Simply Me Beauty brand was developed with millennial consumers in mind and is being touted as a makeup line for women on the go.
News & Analysis on Cosmetics Innovation
With an emphasis on convenience, the new Simply Me Beauty brand was developed with millennial consumers in mind and is being touted as a makeup line for women on the go.
A new report from management consulting and market research firm Kline takes a look at the disruptive, market-moving indie brands that are well positioned to be bought up.
The company’s Essential Energy brand will launch globally in January 2018. And it promises to bring new ingredients, packaging, fragrance, and experiences to US consumers passionate about wellness, mindfulness, and beauty.