News & Analysis on Cosmetics Innovation
Inclusive beauty is becoming more than a positioning choice in the beauty world, including new inclusion programs, ingredient options, brand launches and marketing adjustments.
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As natural oral care grows, companies in the market have an array of factors to consider in expanding to new consumers and keeping their original ones.
Whilst the metaverse remains an evolving space and concept, there is plenty of opportunity for beauty to use the world to engage, create and build communities, say leading beauty execs.
Beauty major The Estée Lauder Companies has outlined a method it has developed to score ingredients, formulations and products on their green value, considering human health, ecosystem health and environmental endpoints throughout the supply chain.
Australian clean cosmeceutical brand Biologi has relaunched its vitamin C serum after its research claims to prove that its Kakadu plum-derived vitamin C is superior to ascorbic acid.