Study
Natural cosmetics purchasing behavior is gender fluid, finds study
Men might be from Mars and women from Venus, but when it comes to natural cosmetics, it could be outdated to suggest that women shop differently than men.
News & Analysis on Cosmetics Innovation
Study
Men might be from Mars and women from Venus, but when it comes to natural cosmetics, it could be outdated to suggest that women shop differently than men.
Makeup trends over the next three years will be shaped by a rush of post-pandemic creativity and increasing engagement in virtual realities and tech, says WGSN.
Menopause is yet another area of women’s health that has been hugely under-resourced but there are exciting developments in the scientific world and big opportunities for innovation, especially within the spaces of gut health and sleep.