News & Analysis on Cosmetics Innovation
Consumer brand engagement is playing a greater role in product formulation than ever before in 2024, as ‘zero- and first-party data’ provides ‘a whole new level of insight’ into beauty buyer’s purchasing habits.
The company’s certification by The Vegan Society encompasses over 4,000 ingredients across 1,000 products, bringing The Body Shop’s portfolio from 60% vegan formulations to 100%.
K-beauty brand Laneige has launched three new versions of its best-selling Water Bank cream, with the firm hoping it will make the range more inclusive.