Male Grooming Category

Mintel Men's Skincare © Uwe Krejci Getty Images

68% increase in male skin care usage: What’s driving the surge?

By Cassandra Stern

Key factors driving the noteworthy growth in the men's skin care segment of the beauty and personal care market include "a cultural shift towards inclusive grooming" and "an evolving concept of masculinity that embraces self-care,"...

How sustainability is impacting the LATAM male grooming category

Special Edition: LATAM Male Grooming

Argentine men’s grooming brand focuses on sustainability

By Simon Pitman

Dandy is a cosmetics and personal care brand out of Buenos Aires, Argentina, that is focusing in on two of the biggest trends in the Latin America market – men’s grooming and sustainability.

How to keep male grooming products on the right side of the law

Special newsletter - Men's grooming

How to keep male grooming products on the right side of the law

By Simon Pitman

We talk to an expert about regulation in the male grooming category, throwing light on some of the specific challenges that anti-aging, hair loss and shaving products present in the U.S. and Europe.