Formulation & science

Dow Personal Care makes customer-centric pledge

Dow Personal Care makes customer-centric pledge

Lionel Genix, marketing director at Dow Personal Care spoke to CosmeticsDesign.com USA to outline how the company has redesigned its business strategy to focus on the customer, as well as outlining some of the company’s latest product launches.

DSM targets expansion in the hair care category

DSM targets expansion in the hair care category

By Simon Pitman

DSM Nutritional Products is underlining its expansion from the nutritional arena into the cosmetics field by establishing its presence in the hair care category, where it is aiming to become a leader in polymers.