Market trends

Pure & Mine bets on consumer preference to blend personalized hair care

Pure & Mine bets on consumer preference to blend personalized hair care

By Deanna Utroske

The new brand is counting not only on consumer demand for customized personal care but also on the fact that consumers know what they want and that individual expectations and tastes should determine what goes into each shampoo and conditioner formulation.

Tea Time: 3 indie brands brewing up beauty

Editor’s Spotlight

Tea Time: 3 indie brands brewing up beauty

By Deanna Utroske

A wide variety of tea-derived inputs is used in personal care product formulations, most often for their antioxidant activity. Green tea, white tea, fermented black tea, matcha, blue tea (which is really butterfly-pea flower and lemongrass), and other...

How is indie beauty shaping up in Europe?

Editor's Spotlight

How is indie beauty shaping up in Europe?

By Simon Pitman

The first ever Indie Beauty Expo (IBE) to take place in Europe has just been wrapped up in London, a small event that showcased some of the leading brands targeting the market there.

Trend Spotting: formulating beauty products with the mushrooms of the world

Editor’s Spotlight

Trend Spotting: mushrooms of the world

By Deanna Utroske

The use of mushrooms in beauty product formulations has been an emerging for years. But now it seems that the prolific fungi are gaining real popularity with skin care consumers. Certainly, the natural cosmetics and personal care movement can take some...

5 takeaways from CEW’s panel event on natural beauty

5 takeaways from CEW’s panel event on natural beauty

By Deanna Utroske

Last week in New York City, Cosmetic Executive Women hosted a discussion among industry leaders asking, What is the New Natural? Answers to this question were mixed but the likes of Tata Harper and Credo co-founder Annie Jackson, who both spoke on the...

4 ways indie founders are approaching hair care

Editor’s Spotlight

4 ways indie founders are approaching hair care

By Deanna Utroske

Startups and niche brands exist in every category and corner of the beauty industry today. However, hair care and styling brands don’t always get the same fanfare that innovative color cosmetics, skin care, and fragrance indies do. Here, Cosmetics Design...

Idea Couture event animates The Future of Beauty in 6 consumer lifestyle trends

Idea Couture event animates The Future of Beauty

By Deanna Utroske

Last month in New York City, Idea Couture hosted an interactive and educational day-long event that brought the innovation and design firm’s new report on The Future of Beauty to life. The event and report highlighted 6 cosmetics and personal care trends...

The skin care category you may have missed

Editor’s Spotlight

The skin care category you may have missed

By Deanna Utroske

Lip care and lip color have grown in recent years; and some might say that lip products now comprise a stand-alone category—one that epitomizes the multifunctional formulations blurring the boundaries of beauty today. Here Cosmetics Design takes a closer...

Key trends from independent beauty brands in Europe

Key trends from independent beauty brands in Europe

By Lucy Whitehouse

What are the defining trends among independent beauty brands in Europe, and what is the current state of the indie beauty market in the region? We discovered key insights at last week’s Indie Beauty Expo in London.

Belleza Y Salud 2018, in photos

Belleza Y Salud 2018, in photos

By Simon Pitman

This photo gallery contains some of the highlights from the recent Belleza Y Salud event. Held in Bogota, Colombia, the event is growing as a destination for brands, both from Colombia, the Latin American region, as well as for international brands wanting...

How personalisation continues to reinvent fragrance

How personalisation continues to reinvent fragrance

By Simon Pitman

Trying to generate renewed interest in fragrances is one of the biggest challenges for this category, evinced by waning sales of the most popular scents. So how to reinvigorate things?

Fashion Snoops trend immersion event returns to NYC

Fashion Snoops trend immersion event returns to NYC

By Deanna Utroske

In early November, the trend forecasting agency Fashion Snoops is holding a full-day event in New York City, previewing coming color and culture trends that will impact fashion, home, design, and beauty in the years ahead. In-house FS experts and guest...

4 independent brands that have disrupted the deo business

Editor’s Spotlight

4 independent brands that have disrupted the deo business

By Deanna Utroske

Personal care isn’t the flashiest or most glamourous segment of the industry. But many an indie brand in recent years has launched with innovative versions of the daily staple that is underarm deodorant. Here, Cosmetics Design looks a small selection...

Persona launches a beauty supplement

Persona launches a beauty supplement

By Deanna Utroske

The customized vitamin brand, backed by L Catterton, launched two new dietary supplements and a mobile app this month. It’s the latest in a long line of recent pill and capsule launches from wellness and skin care brands getting in on the beauty-from-within...

Trend Spotting: vinegar beauty treatments

Editor’s Spotlight

Trend Spotting: vinegar beauty treatments

By Deanna Utroske

Vinegars have been used globally for centuries in cooking, medicine, cleaning, and personal care. Now with consumers’ interest in naturals, blend-it-yourself products, and time-honored traditions, vinegar is showing up quite often in skin care, hair and...

Indies' unconventional approach to body care

Editor’s Spotlight

Indies' unconventional approach to body care

By Deanna Utroske

While much of the cosmetics and personal care industry is preoccupied with flashier categories (like color and skin care) and emerging technologies (like microbiome-friendly ingredients), an astute group of independent personal care brand leaders are...

Cheeky Physique: a new category of body care arrives

Cheeky Physique: a new category of body care arrives

By Deanna Utroske

A small selection of brands on the market today are taking the healthy aging approach to body care. These body contouring, skin fitness, and anti-aging brands are all about plumping, firming, smoothing, tightening, and treating skin with the same care...

A preview of marketing trends to be shown at in-cosmetics North America

A preview of marketing trends to be shown at in-cosmetics North America

By Deanna Utroske

This month, the cosmetics and personal care ingredient and manufacturing trade show returns to New York City. The event’s marketing trends content promises to equip cosmetic chemists and R&D professionals with the data, insights, and inspiration needed...

Around the World Beauty and Stephanie Flor offer first US tours in New York City

Around the World Beauty offers first US tours in New York City

By Deanna Utroske

This summer, the global travel venture, founded by blogger and makeup artist Stephanie Flor, began running short walking tours to some of NYC’s newest cosmetics, personal care, and fragrance shops. Cosmetics Design recently joined a tour to get a sense...

Supplementing Indie Beauty

Editor’s Spotlight

Supplementing Indie Beauty

By Deanna Utroske

Color brands commonly branch into skin care and vice versa, fragrance brands have been known to add body care, and hair color brands regularly add care and treatment products to their portfolios. Today, beauty supplements are some of the most buzz worthy...

Department store chain Belk launches own color cosmetics brand in time for holiday 2018

Department store chain Belk launches own color cosmetics brand

By Deanna Utroske

Today the company announced its newest private-label brand, Belk Beauty. The product collection, as well as the department store itself, centers on a very Southern identity. Makeup from the new brand was inspired by regional cities such as, Atlanta, Charlotte,...

The big business of natural beauty ingredients

Editor's Spotlight

The big business of natural beauty ingredients

By Deanna Utroske

Acquisitions and launches in the natural cosmetics and personal care ingredients space have been coming along pretty steadily for the past year or so now—evidence that the natural beauty is no longer restricted to the fringes of the industry. Here, Cosmetics...

The rise and rise of vegan claims for cosmetics

Natural & Organic Labelling Special Edition

The rise and rise of vegan claims for cosmetics

By Simon Pitman

Cosmetic and personal care carrying vegan claims are definitely on trend these days, highlighted by a daily deluge of new product launches carrying animal-friendly labels, worldwide.

Getting to the core of beauty brand strategies

Getting to the core of beauty brand strategies

By Simon Pitman

At the recent Cosmoprof North America, Matthew Quint, who is Director of Columbia Business School's Center on Global Brand Leadership, gave a presentation about core brand strategy. Cosmetics Design spoke to him to find out more.

Are free-from products creating harm or safety?

Are free-from products creating harm or safety?

By Natasha Spencer

Free-from claims are designed to provide reassurance to safety and health-conscious consumers, which, in turn, help build trust and confidence in their purchasing decisions. But are they proving successful? Or is the real harm in the nature of these free-from...

Edible Beauty: pills, tonics, teas, skin care, and cosmetics

Natural & Organic Labelling Special Edition

Edible Beauty: pills, tonics, teas, skin care, and cosmetics

By Deanna Utroske

Today’s personal care consumer believes that the body, effectively, eats whatever comes into contact with the skin. And this means that the quality and origin of skin care, hair care, fragrance, and beauty ingredients are all the more significant. Edible...

Why the big cosmetics buzz is all about CBD oil

Cosmoprof North America

Why the big cosmetics buzz is all about CBD oil

By Simon Pitman

The recent Cosmoprof North America event was the platform for a packed presentation about cannabis in cosmetics. Cosmetics Design caught up with one of the panelists to find out what all the excitement is about.

MoonBox: a look at the metaphysical beauty movement, mindful beauty

MoonBox: a look at the metaphysical beauty movement

By Deanna Utroske

Mineral makeup is one thing, but there’s a whole new niche of the beauty and personal care industry that is based on mindful beauty, holistic healing, astrology, numerology, crystals, stones, and smudge sticks. To find out more about this growing segment...

Caswell-Massey: an on-trend indie brand that’s centuries old

CD Buzz Video

Caswell-Massey: an on-trend indie brand that’s centuries old

By Deanna Utroske

At the recent BeautyX Summit in New York City, Cosmetics Design spoke with Caswell-Massey CEO Nicolas Arauz about how a brand launched in the 1700s fits into the current indie beauty movement, the work he’s doing to simultaneously conserve and update...