The new brand is counting not only on consumer demand for customized personal care but also on the fact that consumers know what they want and that individual expectations and tastes should determine what goes into each shampoo and conditioner formulation.
Beauty trends can be hard to keep up with. But location is particularly relevant; and knowing (and leveraging) the unique value of a given location can give cosmetics, personal care, and fragrance makers an advantage.
A wide variety of tea-derived inputs is used in personal care product formulations, most often for their antioxidant activity. Green tea, white tea, fermented black tea, matcha, blue tea (which is really butterfly-pea flower and lemongrass), and other...
The first ever Indie Beauty Expo (IBE) to take place in Europe has just been wrapped up in London, a small event that showcased some of the leading brands targeting the market there.
The winners of the Cosmoprof Asia and Cosmopack Asia Awards were announced at last week’s Hong Kong trade show in front of 200 guests, including finalists, buyers, and influencers.
The organisers of next year’s Cosmoprof Bologna, one of the biggest global industry events, say that this year’s event has been carefully put together around the concept of sustainability.
When color cosmetics brand Il Makiage was preparing to relaunch in the US, they teamed up with Socialfly, a full-service social media agency specializing in strategy, influencer marketing, paid media, and creative services. Cosmetic Design checked in...
Consumers consistently demand more from their skin care and cosmetics products. In this dedicated feature, we ask whether multifunctionality still important, and what’s new?
Cross-industry lifestyle brands focus on the full spectrum of their consumers' world. Cosmetics and personal care brands are getting in on the lifestyle trend too by including products for beauty, wellness, fitness, stress, and more in their product...
Beauty brands are increasingly positioning themselves to align with consumers’ growing interest in physical exercise by creating products designed for an active lifestyle.
Active Beauty initially meant colour cosmetics you could wear in conditions where it would stay on the face, even when sweating. Now it has evolved in new directions, encompassing brands targeting sporty make-up wearers and safer natural brands.
The use of mushrooms in beauty product formulations has been an emerging for years. But now it seems that the prolific fungi are gaining real popularity with skin care consumers. Certainly, the natural cosmetics and personal care movement can take some...
In recent weeks, The Fragrance Foundation has hosted a Creatives panel event featuring a discussion with Sylvie Ganter and Christophe Cervasel, Founders of Atelier Cologne; and a Circle of Champions celebration, honoring Kate Oldham. Both events brought...
Last week in New York City, Cosmetic Executive Women hosted a discussion among industry leaders asking, What is the New Natural? Answers to this question were mixed but the likes of Tata Harper and Credo co-founder Annie Jackson, who both spoke on the...
Startups and niche brands exist in every category and corner of the beauty industry today. However, hair care and styling brands don’t always get the same fanfare that innovative color cosmetics, skin care, and fragrance indies do. Here, Cosmetics Design...
The Expo Beauty Show, one of the biggest events for professional brands in Latin America, was held between October 28th and 30th, in Mexico City, and it was a heaving event.
Last month in New York City, Idea Couture hosted an interactive and educational day-long event that brought the innovation and design firm’s new report on The Future of Beauty to life. The event and report highlighted 6 cosmetics and personal care trends...
Lip care and lip color have grown in recent years; and some might say that lip products now comprise a stand-alone category—one that epitomizes the multifunctional formulations blurring the boundaries of beauty today. Here Cosmetics Design takes a closer...
What are the defining trends among independent beauty brands in Europe, and what is the current state of the indie beauty market in the region? We discovered key insights at last week’s Indie Beauty Expo in London.
This photo gallery contains some of the highlights from the recent Belleza Y Salud event. Held in Bogota, Colombia, the event is growing as a destination for brands, both from Colombia, the Latin American region, as well as for international brands wanting...
The full-day event, hosted by The Good Housekeeping Institute and Made Safe, a non-profit certifying body, returns to New York City for a second year to help cosmetics, personal care, and fragrance brands (in fact, any FMCG brand) discover, understand,...
Trying to generate renewed interest in fragrances is one of the biggest challenges for this category, evinced by waning sales of the most popular scents. So how to reinvigorate things?
What’s different about the C Generation is that it’s cross generational. This group is not defined by age, but about how the way in which it buys through digital channels.
Beauty brands both big and small like Aesop and 5yina as well as beauty tech providers like Revieve, out of Finland, are formulating product and developing technologies that take the place and space where a consumer is located into consideration in the...
In early November, the trend forecasting agency Fashion Snoops is holding a full-day event in New York City, previewing coming color and culture trends that will impact fashion, home, design, and beauty in the years ahead. In-house FS experts and guest...
Personal care isn’t the flashiest or most glamourous segment of the industry. But many an indie brand in recent years has launched with innovative versions of the daily staple that is underarm deodorant. Here, Cosmetics Design looks a small selection...
The customized vitamin brand, backed by L Catterton, launched two new dietary supplements and a mobile app this month. It’s the latest in a long line of recent pill and capsule launches from wellness and skin care brands getting in on the beauty-from-within...
At in-cosmetics North America next week in New York City, Bernardin will give a marketing trends presentation on Rediscovering Japanese Beauty. Cosmetics Design checked in to get a preview of her insights and observations.
Vinegars have been used globally for centuries in cooking, medicine, cleaning, and personal care. Now with consumers’ interest in naturals, blend-it-yourself products, and time-honored traditions, vinegar is showing up quite often in skin care, hair and...
While much of the cosmetics and personal care industry is preoccupied with flashier categories (like color and skin care) and emerging technologies (like microbiome-friendly ingredients), an astute group of independent personal care brand leaders are...
A small selection of brands on the market today are taking the healthy aging approach to body care. These body contouring, skin fitness, and anti-aging brands are all about plumping, firming, smoothing, tightening, and treating skin with the same care...
This month, the cosmetics and personal care ingredient and manufacturing trade show returns to New York City. The event’s marketing trends content promises to equip cosmetic chemists and R&D professionals with the data, insights, and inspiration needed...
This summer, the global travel venture, founded by blogger and makeup artist Stephanie Flor, began running short walking tours to some of NYC’s newest cosmetics, personal care, and fragrance shops. Cosmetics Design recently joined a tour to get a sense...
Color brands commonly branch into skin care and vice versa, fragrance brands have been known to add body care, and hair color brands regularly add care and treatment products to their portfolios. Today, beauty supplements are some of the most buzz worthy...
The Belleza Y Salud event, one of the biggest for the beauty industry in the Latin American region, will take place next week in Bogota, Colombia, 3 – 7 of October.
Today the company announced its newest private-label brand, Belk Beauty. The product collection, as well as the department store itself, centers on a very Southern identity. Makeup from the new brand was inspired by regional cities such as, Atlanta, Charlotte,...
The New York- born event is holding its first ever West Coast edition on October 11 and 12. Beauty2 is a compact and curated show where trade professionals, press, and consumers can discover brands, meet founders, sample product, spot trends, and more....
Acquisitions and launches in the natural cosmetics and personal care ingredients space have been coming along pretty steadily for the past year or so now—evidence that the natural beauty is no longer restricted to the fringes of the industry. Here, Cosmetics...
Cosmetic and personal care carrying vegan claims are definitely on trend these days, highlighted by a daily deluge of new product launches carrying animal-friendly labels, worldwide.
At the recent Cosmoprof North America, Matthew Quint, who is Director of Columbia Business School's Center on Global Brand Leadership, gave a presentation about core brand strategy. Cosmetics Design spoke to him to find out more.
Free-from claims are designed to provide reassurance to safety and health-conscious consumers, which, in turn, help build trust and confidence in their purchasing decisions. But are they proving successful? Or is the real harm in the nature of these free-from...
Today’s personal care consumer believes that the body, effectively, eats whatever comes into contact with the skin. And this means that the quality and origin of skin care, hair care, fragrance, and beauty ingredients are all the more significant. Edible...
The recent Cosmoprof North America event was the platform for a packed presentation about cannabis in cosmetics. Cosmetics Design caught up with one of the panelists to find out what all the excitement is about.
This summer, the subscription makeup and personal care box company launched a newly revised and refreshed website. Cosmetics Design checked in with Meredith Schwartz, Birchbox's VP of product, to get an inside view of the redesign project.
Open just this month in Toronto, Ontario, eco + amour is all about refillable and eco-friendly personal care and home care. It’s not a new approach to retail but it’s one that makes buying beauty and skin care products experiential and sharable. Plus...
Nutraceuticals, nutricosmetics, beauty vitamins, supplements, ingestibles, beauty-from-within products, functional foods and beverages, collagen tablets; the list goes on. Regardless of what they’re being called, natural health supplements have gone mainstream....
Mineral makeup is one thing, but there’s a whole new niche of the beauty and personal care industry that is based on mindful beauty, holistic healing, astrology, numerology, crystals, stones, and smudge sticks. To find out more about this growing segment...
At the recent BeautyX Summit in New York City, Cosmetics Design spoke with Caswell-Massey CEO Nicolas Arauz about how a brand launched in the 1700s fits into the current indie beauty movement, the work he’s doing to simultaneously conserve and update...